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That's Not How Men Work is a business dedicated to offering learning and consulting services meant for an audience of women who wish to know and understand male behavior and communication styles as well as the dynamic operation of their relationships. It targets itself as a source of practical guidelines on how to work out the relationship with the male audience by making use of psychological considerations combined with down-to-earth examples. The content includes topics on emotional harmony, conflict management, and mutual respect in personal or professional relationships. Heavily relying on a mix of behavioral science along with practical factors, the brand intends to provide answers for misunderstandings that seem to be serious issues between the two genders. It also includes classes, workshops, or readings designed to equip women with the tools they need to build a healthier relationship. More often than not, the tone is geared toward hard and result-oriented discussions aimed at closing the gaps created in cross-gender communication while teaching self-awareness and relational accountability.