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Rivithead is a term used to describe individuals who are part of a subculture associated with goth, industrial, and punk music. The term originated from the fact that many members of this subculture wear combat boots with metal rivets. Rivitheads often dress in alternative fashion styles and embrace a rebellious attitude. They can be identified by their distinctive clothing, hairstyles, and accessories such as leather jackets, fishnet stockings, colored hair, piercings, and heavy makeup. Music is an important aspect of their lifestyle and they are known to attend concerts and festivals that feature bands from their preferred genres. The rivithead community values individuality, self-expression, and non-conformity.

Rivithead's main products include gothic and alternative clothing, footwear, accessories, and jewelry.