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Rivalry refers to a competition or conflict between two or more individuals, groups, organizations, or entities. It is characterized by a strong desire to outperform or defeat the rival and can exist in various domains, such as sports, business, politics, academics, and personal relationships.Rivalries often arise due to differences in goals, interests, beliefs, values or simply due to a desire for superiority or dominance. The rivalry can be friendly and healthy competition that motivates individuals to improve their performance and achieve their goals. However, it can also turn into an unhealthy obsession where individuals become consumed by winning at any cost.Rivalries can be both productive and destructive. On the positive side, they encourage innovation, drive progress and excellence in various fields. They push individuals and teams to work harder and reach their full potential. Rivalries can also generate excitement and engagement among fans or supporters who rally behind their preferred side.On the negative side, rivalry can lead to animosity, hostility, and even violence. It may create divisions within communities or groups and foster negative attitudes towards rivals. In extreme cases, rivalries can escalate into long-standing feuds with serious consequences.Sports rivalries are commonly seen worldwide where teams compete against each other on regular basis creating intense matches that capture public attention. These rivalries often have historical context or regional factors that contribute to the intensity of competition.In business settings, rivalries between companies drive innovation as each company seeks to outdo the other in terms of market share or product features. This competition encourages companies to constantly improve their products and services for the benefit of consumers.Overall, while rivalry has both positive and negative aspects depending on how it is managed, it remains an inherent part of human nature that fuels progress but also has the potential for conflict if not handled appropriately

The main products of rivalry vary across industries, but some common examples include electronic devices, clothing and fashion accessories, food and beverages, and automobiles.