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Hootsuite is a social media management platform that allows users to manage and schedule posts on various social media platforms from one dashboard. It was launched in 2008 by Ryan Holmes and has grown to become one of the most popular social media management tools with over 18 million users worldwide.Hootsuite allows users to connect and manage multiple social media accounts such as Facebook, Instagram, Twitter, LinkedIn, and YouTube. Users can schedule posts in advance, monitor their social media feeds, engage with their audience, and analyze the performance of their posts using Hootsuite's analytics features.The platform also offers a variety of other features such as content curation, team collaboration tools, influencer identification, and ad campaign management. Hootsuite is available for both individuals and businesses of all sizes.Overall, Hootsuite aims to simplify the process of managing multiple social media accounts by providing a centralized platform for scheduling, monitoring, and analyzing social media activity.

Hootsuite's main products are a social media management platform and a suite of tools for managing and analyzing social media activity.