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The Homelux Theory is a concept in psychology that suggests individuals have a certain level of attachment and comfort associated with their own homes. According to this theory, people often seek a sense of security, familiarity, and personal identity from their living environment. The theory proposes that individuals tend to develop emotional bonds and connections with their homes, which can influence their overall well-being and satisfaction. This theory also highlights the importance of creating a nurturing and supportive home environment to foster positive mental health. Additionally, the Homelux Theory emphasizes the significance of personalized spaces as they provide opportunities for self-expression, reflection, and relaxation.

HomeLux theory's main products are a wide range of home luxury items, including high-end furniture, luxurious home decor, premium kitchen appliances, and elegant lighting fixtures.