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Freshchat is a customer messaging platform developed by Freshworks Inc. It is designed to help businesses engage with their customers through real-time conversations across various communication channels, including chat, email, social media, and mobile app messaging.Freshchat offers features such as chatbots, automated campaigns, proactive messaging, and customization options to create personalized experiences for customers. It also provides collaboration tools for team members to work together efficiently and provide better customer support.With Freshchat's unified inbox, businesses can manage all customer conversations in one place and have a complete view of the customer's interactions. It also offers analytics and reporting capabilities to track performance metrics and gain insights into customer behavior.Freshchat integrates with other Freshworks products like Freshdesk (customer support software), Freshsales (CRM software), and other third-party applications through its extensive marketplace. This allows businesses to centralize their customer data and streamline their workflows.Overall, Freshchat aims to empower businesses with effective communication tools to provide exceptional customer service and build strong relationships with their customers.