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Common ground refers to shared beliefs, interests, or values that bring people together and enable them to find agreement or understanding. It is a foundational concept in building relationships and resolving conflicts. Finding common ground requires active listening, empathy, and willingness to compromise. It allows individuals with diverse perspectives to connect, collaborate, and work towards common goals. By recognizing common interests or goals, people can bridge differences and create a sense of unity. Common ground fosters cooperation, facilitates effective communication, and promotes harmony among individuals or groups who may have differing opinions or backgrounds. It is crucial for promoting understanding and finding solutions in various contexts such as personal relationships, politics, business, education, and community engagement.

Common ground's main products can vary depending on the context. It could refer to a range of products or services that are widely accepted or used by a particular group or industry.