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Bruno Yam is a boutique business that offers bespoke lifestyle products and curated experiences tailored to an audience that can afford them. It is focused on the artisanal aspect of its offerings, selling all high-end products between luxury home deco to personalized accessories. For sustainability, it collaborates with independent artisans and uses only ethically sourced materials across collections. It caters to those who seek unique handcrafted items that combine modern design with timeless elegance. Its product portfolio has limited editions as well as personalized options, often inspired by the cultures around the globe. It is distributed through a limited number of partnering and pop-up events to achieve its exclusivity while placing high importance on customer experience and personalized service.